ARV THE LABEL

ARV the Label blends art and fashion into one-of-a-kind wearable art pieces. ARV stands for Artistic Re-Used Value. The brand transforms existing garments into unique designs by hand, giving pre-loved clothing a second life through artistic expression.

Each piece is created from what already exists, where imperfections are not hidden but elevated into part of the design. Through customisation and hand-painted details, ARV adds new aesthetic, emotional and sustainable value to every item.

We follow the three key values:
BE CREATIVE
BE ONE OF A KIND
BE SUSTAINABLE
Because everything we make is hand painted and unique. We only use all the beautiful materials that already have been produced. We offer the possibility to customize clothes and to join our workshops. Hope to see you in Utrecht!

Love,

Anne-Roos Verheijen - ARV